Sunday, November 30, 2008

Key words designed to catch your attention...

Part of marketing is to use key words to get your attention, which is especially true when it comes to credit card offers. It stands to reason when you see something like, 0 apr 15 months it's going to catch your interest. While I always recommend reading the fine print, the whole goal of marketing is to first draw your attention to the major selling point of the product.

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