Sunday, June 14, 2009

Best is up to interpretation

The word "best" is used often when it comes to marketing, with of course the goal being to suggest that whatever product is being talked about that it is better than all of the others, which depending on the product could mean best price, best end result, best tasting, etc., etc., some of these areas could be subject to individual opinion, especially when determining best taste. The best diet pill could be the best working, the best price or the best when compared to others. What is for certain is that the word "best" is one of the "best" used words for a variety of products...


1 comment:

Tim Higgins said...

Lisa Renee,

I couldn't agree with you more, which is why I always use the term "more betterer" instead.