Back in 2001, the ninth son of Robert and Ethel Kennedy, Max Kennedy, flirted with the idea of running for political office. A story in the New York Times Magazine recounted his ill-fated attempt at a stump speech riddled with trite one-liners like these: "I want to fight for all of you. I'll commit myself heart and soul to be the kind of congressman who cares about you. I'll dedicate myself to fighting for working families to have a fair chance. I make you this one pledge: I will always be there for you."
Kennedy's handler pressed him repeatedly for a "take-away message," something of substance that his audience would remember. "What do you want people to take away from it?" he asked several different ways. The would-be candidate stammered and couldn't think of much other than "I'm a nice guy," until finally he admitted, "I don't know. Whatever it has to be."
Saturday, December 27, 2008
For some reason this moment is not getting much media face time given the most recent Kennedy expressing they should be automatically considered for office, I came across it when I was searching for background on a quote: